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Adhost Blog

Adhost Webinar: Email Marketing 101

Learn why email needs to be an important part of your marketing strategy and how to get started. The webinar: Email Marketing 101: Using email to build revenue and customer loyalty is over, but you can download the recording. The presenter is Terry Miller, Managing Partner of CRM Group, and he provides insightful an seminar to help you understand what email marketing could mean to your business and how to do it right.

In one hour, learn how to leverage the power of email marketing to nurture and qualify leads, speed up sales and increase revenues. According to the Direct Marketing Association, email boasts an ROI that is 125% better than other forms of online marketing and a whopping 300% better than other direct marketing activities.  If you haven’t made the decision to add email to your marketing mix or if you have made the decision but are unsure of how to get started, this is the Webinar for you. You’ll learn:

• Why email should be an important part of your marketing strategy, particularly in these difficult economic times
• Industry trends and benchmarks to help you understand the ROI you should expect
• The different types of email programs and the benefits of each
• Eight key components you must consider in order to develop an effective email marketing strategy
• Best practices that you can leverage in your own efforts from real case studies
• And more

Download the recording today.